Le luxe français
Discover the fascinating universe of the French luxe with a "sense-ational" voyage
France remains the undisputed leader in the luxe industry and carries on a tradition of high-end "savoir-faire".
Fashion, accessories, perfumes or cosmetics women praise across the world.
Mythical luxury items tell fabulous stories, make us dream and transport us to imaginary worlds, where beauty and excellence radiate.
Maria Chalevelaki, PhD in Language Sciences and with a PhD’s thesis about the object and identity of the luxury brands, will conduct this workshop.
-explore the luxury sector, a universe which reflects the French prestige,
-study the evolution of the French luxe across France's history,
-discover the symbolism of the raw materials,
-dive into the secret of the ateliers and learn about their unique work and high end know-how,
-unveil the codes of the iconic luxe brands.
Workshop 1: Introduction : From the Empress Joséphine Bonaparte or Voltaire to the Maison Chaumet or Dior, the history of
the luxe in France
Workshop 2: The saga of the "Carré" Hermès and the secrets of the silk studios
Workshop 3: Are you Kelly or Birkin ??? The story of the handbag... à portée de main !
Workshop 4: Place Vendôme: a guided tour to the girl's best friend epicenter residents
Workshop 5: Je vous mets au parfum ? Loulou from Cacharel, Chanel Numéro 5, Shalimar from Guerlain, Le parfum
Workshop 6: "Miroir, mon beau miroir, dis-moi qui est la plus belle!" : a voyage in the make-up world